The 2020 Subaru Love Promise Community Commitment Award

We've been nationally recognized for our dedication to our community and the Subaru Love Promise.

We're honored to receive the 2020 Subaru Love Promise Community Commitment Award. This award nationally recognizes Subaru retailers who are making the world a better place while demonstrating an outstanding commitment to supporting passions and causes in local communities. These efforts are focused in important areas such as the environment, community, health, education, and pets.

The 2020 Subaru Love Promise Community Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated over $28 million to the ASPCA and through Subaru Loves Pets has helped support the rescue, transport, adoption and well-being of over 230,000 animals across the country. 


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Since 2018, Subaru has partnered with TerraCycle.  Participating Subaru retailers collect hard-to-recycle trash that was headed to local landfills. We collect approximately 2 tons of this hard-to-recycle trash monthly, which will be converted to furnishings and other usable items and donated locally.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Since 2015 Subaru, in partnership with the American Association for the Advancement Science, donated over 277,600 award-winning science books.  In addition, through our partnerships with Staples and we supported teachers and students with donations of S400,000 in gift cards and school supplies. 


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks. 


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Since 2016, Subaru and its retailers have partnered with the Leukemia & Lymphoma Society (LLS) to donate over 167,000 blankets and 21,500 arts & crafts kits and reached nearly 150,000 patients in more than 780 hospitals nationwide. 

How is Scenic Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Surry Animal Rescue
Mt Airy City Schools- BH Tharrington
Foothill's Food Pantry
Brenner's Wake Forest Baptist Hospital
 Subaru Love Promise Heart

Love Promise Stories from Scenic Subaru

Subaru and Scenic Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

"Love Can Change Everyhting"  –  Robin H

Foothills Food Pantry has been the recipient of Scenic Subaru's -"Share the Love" event for four years. During that time more than $30,000 has been gifted to the Pantry. Each year Subaru has supported our efforts in providing emergency groceries for local families. In 2019 approximately 3,950 families utilized our services: this number including family members represents approximately 8,900 individuals. Subaru has been a blessing to our community and families that live here. COVID-19 has had an impact on all of us. The number of families visiting the Pantry have tripled. This number has leveled off, but I feel Mid- May 2020, there will be another increase in families needing assistance. Subaru's support will allow us to meet the community's need, and "Together We Make a Difference" Whatever trouble this world may bring, Subaru's Share the Love event reminds us, That Love can change everything. God Bless, Wishes of Health & Wellness go out to All !! Robin Hardin, Coordinator Foothills Food Pantry

In Time of Need  –  Katy W

I have attempted to find the words to express my thanks and appreciation for all of the work that was done to repair the car for Katy Williams. Any words that come to mind seem inadequate for the work and care that was taken by the staff at Scenic Subaru and the Subaru Corporation. When I reached out to the dealership for help in mid -February, I felt it was a long shot , but I was holding on to the hope that I might get some type of assistance. The help that was provided exceeded all my expectations, and I will be forever grateful to everyone that had a hand in this grand gesture. I have been working in community health and social work since 2002. Helping people when they have hit rock- bottom has been a major part of my job responsibility. I have worked with many organizations over the years, but my experience with Scenic Subaru has far been the most positive. Oftentimes my requests for help are declined from the start, or managers will not return my calls. Scenic Subaru, specifically Keith Easter, has shown care and concern for Katy's situation from day one. Mr. Easter has called or texted me with updates, spoken to outside donors and arranged to accept payment from a community club. He has gone above and beyond, just as the entire organization has for this situation. Without the help of the Subaru Corporation and Scenic Subaru, Katy Williams would not be able to get the medical care that she needs. Your contribution is so much more than an automotive repair. It has given a 13-year-old hope that she may be able to walk unassisted again because now she can get to the Shriner's Hospital in South Carolina. I pray God continues to bless each and every person and business that has had a part in this grand gesture. Again, I cannot thank you all enough for your kindness and generosity. Thank You, Amanda Draughn

Brenners Subaru Loves to Care  –  Keith E

For the 2nd consecutive year, Scenic Subaru of Mt Airy has partnered with the Leukemia & Lymphoma Society (LLS) to spread love, hope and warmth to young cancer patients at Brenner Children’s Hospital in Winston Salem, NC. As part of the “Subaru Loves to Care” program, the Mt Airy Dealership delivered blankets along with arts & craft kits. Each blanket also had a hand written card of love and encouragement from local Kindergartener’s and community members.

BH Tharrington Book Day  –  Keith E

We had a great time delivering the “Subaru Loves Learning” books to BH Tharrington Elementary School. These 150 books was donated by Scenic Subaru of Mt Airy NC and Subaru of America along with a $1000.00 Staples check that will be used by all the classrooms for their much needed supplies.

Make a Dog's Day  –  Andy A

Subaru is proud to establish the first-ever National Make A Dog’s Day October 22nd. As part of Subaru Loves Pets month, we’re inviting all dog lovers to do something extra special for their furry best friends. Plus, Subaru will be focusing our efforts on helping the hardest-to-adopt shelter Dogs –those with special needs-find homes. Get ready to fall in love withThe Underdogs. #MakeADogsDay Meet Gabi! Gabi has been at the Humane Society of NWGA (Northwest Georgia) for seven years. If you asked the volunteers to pick their favorite animal at the shelter, Gabi would win hands down. She does not do well with dogs or cats so must be the only animal in an adult only family. She loves people and will bond very quickly to you. Gabi would make someone a great companion. She is waiting patiently for her forever home. If you have room in your heart and your home for this sweet girl then please fill out an adoption application, highlight and right click this link: #MakeADogsDay #SubaruLovesPets #TheUnderdogs

Scenic Subaru Supports Surry Animal Rescue  –  Linda M

Scenic Subaru Of Mount Airy, NC Recently Donated A Multitude Of Supplies To Surry Animal Rescue Of Surry County, NC. The Items Include Subaru Dog Toys, Ceramic Bowls, Bandanas, As Well As Many Other Pet Accessories. Linda Mooney, Of Surry Animal Rescue, Was Ecstatic And Expressed Her Gratitude While Saying That "This Is Awesome...I Have Several Ideas Of How We Can Utilize This Stuff Within Our Operation And The Local Shelters..." Surry Animal Rescue Is Fully Staffed By Volunteers Working From Their Homes And In Conjunction With The Local Animal Shelters.

Scenic Subaru Delivers Books and Possibilities  –  Tonya F

How do you make more than 500 kids and more than 30 teachers truly excited about reading? You hand deliver new books that are about cool topics like stinky trash and amazing animals! That is what principal owner Justin Gough did at Franklin Elementary School in Mount Airy, North Carolina. Every classroom in the school received new science books thanks to Justin, Subaru, and the American Association for the Advancement of Science. It was like Santa dropping off presents for our girls and boys! As the media coordinator at Franklin, I’ve seen that the best way to get kids reading is to share new books with them. We would be hard pressed to have been able to get these high-quality non-fiction books into our kids’ hands without Justin. So many of our students love books, but they simply don’t have new books at home. We have some kids who would gladly read a new book each night or a new chapter book every couple of days. Now they all have access to these new award-winning books. I also love that these books encourage girls and boys to consider STEM careers. After a lesson about a lady who swims with sharks, one child told his mom that he wanted to record sharks when he grew up. STEM careers pay more money than many other jobs, so this will help set our students up for lifelong success. Thank you to Justin and the gang for making such a difference in the lives of more than 500 students. These books will be enjoyed by hundreds more students over the next few years.

Comfort and Warmth to those who need it most!  –  Susan Y

On July 13th, Kyrie and Justin Gough made the drive from Mount Airy to Winston-Salem to deliver blankets to the patients being treated at Brenner Children's Hospital. They met with our Light The Night volunteer ambassador, Myra Gaddy, to present the blankets along with the most thoughtful customer care cards completed by their loyal customers written to children at the hospital. The hospital staff was thrilled to receive 80 blankets to spread comfort and warmth to the children and their families as they fight their cancer battle. We are grateful to the entire team at Scenic Subaru for their passion and commitment to The Leukemia & Lymphoma Society. Sincerely, Susan