2023 Subaru Loves Pets

ENROLLMENT DEADLINE: February 28th


According to the ASPCA^®, each year approximately 6.3 million companion animals enter shelters. At Subaru, we are committed to helping all animals — including those in shelters
— stay safe and healthy.




Through our Love Promise and Subaru Loves Pets^® initiative, Subaru retailers host adoption events across the country to help local shelter pets find loving homes.




Subaru and our retailers are proud to have donated over $42 million to national and local organizations, which has allowed us to help in the adoption, rescue, transport, and health care of nearly 350,000 animals and pets.




What’s New?


-Ability for retailers to raise their hand for Subaru Loves Pets event kits, curated by Staples, at enrollment.


-Added questions to enrollment about retailers’ adoption events, such as type of adoption event(s) hosted as well as any additional Subaru Loves Pets activity executed throughout the year.




Note: This activation will require legal agreements that will need to be completed by shelters in late spring/early summer 2023.




Subaru Loves Pets Cause Marketing Campaign Summary


2023 ASPCA^® Grant Program Subaru Retailer Agreement